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Designed specifically for children from six months, the multi-packs aim to provide parents and carers with tasty and convenient yoghurts in a budget-friendly format. With the majority of parents having multiple children, the new multi-packs represent a great way to feed multiple young mouths.

Available in Sainsbury’s from 12th August 2024, the multi-packs will then be rolled out across other retailers over the next six months, with more of the brand’s favourites soon to follow. The yoghurt pouches and multi-packs are fully recyclable at kerbside.

Tim Collins, managing director at Ella's Kitchen, said: “Ella’s Kitchen is excited to expand our range of multipacks, providing parents and carers a convenient way to get more of little ones’ favourite products. We remain committed to delivering the best value across our range for parents, carers and their little ones.”