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TASTY RECIPES MADE EVEN EASIER

25 Jun 2013

 PRESS RELEASE

June 2013

TASTY RECIPES MADE EVEN EASIER

Preparing delicious dishes has been made even easier thanks to the new ‘Tasty Recipes’ book from the creators of the Made Easy range at Aimia Foods.

The collection, containing 28 mouth-watering recipes, has been designed to help caterers create tasty nutritional recipes using products from within the Made Easy range; which comprises of drinks, desserts and baking ingredients that are either ready to consume or can be prepared in seconds with the addition of water.

Simple to follow recipes include Mississippi Mud Pie, Bread and Butter Pudding and Chocolate Chip Mini Meringues, made with Moosebreak, Milfresh Milk Powder and Freshers Fat Reduced Cocoa Powder respectively. Every detail has been considered, from portion size to handy tips on how to enhance dishes with extra finishing touches.

The team from Made Easy will be unveiling samples of the recipes at next month’s annual LACA Conference, with free copies of the A5 booklet also available for visitors to stand P70-71.

For those unable to attend, Made Easy’s ‘Tasty Recipes’ is available to download for free from www.simplymadeeasy.co.uk. Alternatively, a printed copy of the recipe book can be requested free of charge by contacting Aimia Foods directly.

Speaking about the launch of Made Easy’s first ever recipe book, Carys Delve, brand manager at Aimia Foods, said:

“Being able to present a selection of recipes and ideas to caterers is a great way for Aimia Foods to add value to its existing Made Easy service. It also allows us to demonstrate the versatility of the products whilst enabling caterers to offer mealtime variety.”

For more information about the products available within the Made Easy range or to order your free copy of the ‘Tasty Recipes’ book, please contact Aimia Foods on 01942 272900.

ENDS

Press contact details:

Refresh PR – 0161 212 1695

Kimberley Bull / Kimberley@refreshpr.co.uk

Gemma Cannon / Gemma@refreshpr.co.uk

About Aimia Foods (the manufacturer of Made Easy)

Founded in 1981, Aimia Foods is a £60 million privately owned food and beverage manufacturer, headed by Rob Unsworth. It employs 260 staff working across three adjacent sites in Haydock, Merseyside.

It sells food and beverage products directly to the trade, as well as providing a packing service to Blue-Chip clients. 

Aimia’s ‘product’ business involves the manufacturing, selling and marketing of Aimia-owned and third party licensed beverage brands, across all sectors of the UK market – Retail, Foodservice, Cash & Carry and Vending. It has exclusive licensing / partnership agreements with Mars, Weightwatchers, No Fear, Duerrs and Vimto, and also owns a number of well-established trade brands.

Aimia’s ‘service’ business provides specialist outsourcing services to Blue-Chip clients who choose to outsource all or part of their manufacturing activity, in order to allow greater focus on their core business. Aimia provides a full added value service offering to all its partners, which includes product innovation, packaging development, procurement, co-manufacturing, packing and distribution.

www.aimiafoods.com